OUR SOCIAL MARKETING SUCCESS" STORY

Hi Readers.

It's a known fact that social media marketing is a powerful TOOL and we must admit that we have employed it to promote our website and business via social media channels such as Facebook; Plaxo ; Twitter and etc.

These have help us to build stronger traffic, brand awareness and user-generated content. As such, social media marketing is an cost effective marketing tool that will easily generate you large numbers of visitors, should you have solid and relevant information on your website to sustain its growth.

When used properly, its result is overwhelming surpassing its traditional means. Below please find some easy guidelines for making social media marketing pay off:

1. Appropriate network

We found Facebook; Twitter and LinkedIn working well for us. They fit well with our business, industry and target audience that  are most beneficial for our business.When it comes to choosing the right social media platform for your business, we found research is the key to our success. As such, it is vitally important to find the appropriate platform to achieve your marketing goals.

2. Content is King

The above phrase is well known and proven recipe for those who seek success. Your web content should be updated regularly, if not daily, we also need to make it relevant to our business or industry, and provide valuable information that are beneficial to the readers. That's the gist of what social media is all about.

3. Blog

The blog we engaged become our most powerful marketing weapon in our arsenal, which some of you may notice. We also organize our articles into categories and allow readers to browse by topic, group or interests. Our blog  is also well-linked to other blogs, which earn our blog more weight from Google, MSN and Yahoo.

4. Online community

Our strong online community encourages our visitors to engage, interact, subscribe to RSS feeds and comment on our blog posts. In this aspect, we are making our presence in other communities. We also reinforce our message throughout our websites.

5. Commitment

We always endavour our best efforts to update our profiles and other development regularly. We also address questions and inquiries promptly as practicable as possible. We always maintain our relationship with our audience.

We strongly believe that social media marketing has a great potential to make our site profitable with time. As such, our businesses that create vital content and do effective website promotion through social media channels have reaped many benefits and rewards:

6. Traffic

We are benefited from two main sources of traffic - primary and secondary. Primary traffic is geenrated from the visitors who come directly from social media websites. Secondary traffic is referral traffic from websites that are link to our posts and send us visitors, which we have built from time to time, after they come across our content through those websites.

7. Back linking

Links, also known as back link, which help us to translate into a better search engine rankings. Our websites received a number of natural, permanent links from trusted domains, as a result they develop authority. We were told that search engines trust them. If we truly optimize our ‘link bait’ ( used to attract links from high quality and ranking sites to our site) and our website structure properly, we can easily start ranking for competitive keywords, which, in turn, will bring in search engine visitors. When maintained, we believe that our search traffic will undoubtedly increase, which is in our next course of action.

Trust the above will help you  make your Social Media a Success and please feel free to share your success stories here. We are more than happy to learn from you,

James Oh

To read other related article, please click the links below:-

http://liftyouup.blogspot.com/2011/07/facebook-page.html

http://liftyouup.blogspot.com/2011/07/five-ways-we-have-emplyed-to-increase.html